Services & Pricing

Clear, modular fees. Start with the Marketing Audit, then book only what you need.

  • We usually start with a Marketing Audit. From there you pick the modules that match your gaps and timing.

  • Brand Messaging Framework
    Build the strategic messaging system your team and suppliers can use.

    Customer Clarity & ICPs
    Define best-fit customers and map pains, triggers and objections.

  • Website Messaging Audit
    Fix misalignment and weak conversion on your core pages. Includes a page-by-page fix list.

    CRM & Data Clean-up
    Clean, reliable structure, tagging and segmentation so leads do not slip through.

    Strategic SEO Briefing
    An SEO plan aligned to your ICPs and messaging, ready for supplier hand-off.

  • Content Strategy & Calendar
    A messaging-led plan and a usable calendar.

    Channel Strategy & Prioritisation
    Prioritise the platforms/ social media channels that have the most engagement and impact .

    Lead Funnel Mapping
    Blueprint what to build and where, with clear CTA logic.

    Email Nurture Flow Design
    One or two sequences such as onboarding or reactivation.

  • Measurement & Reporting Setup
    Define the metrics that matter and build a usable dashboard.

    AI & Operational Efficiency Strategy
    Identify where AI or automation can save time and improve output.

  • Workshops and strategy days. Supplier coordination. Short project based retainers for executing any targeted work within a specific timeframe.

Two individuals working with laptops and documents on a wooden table, discussing and taking notes.

Marketing Audit

A focused review across messaging, systems, channels and numbers. You leave with a priority plan and clear next steps. See what’s working, what’s misaligned, and what to fix first.

What’s Included

  • Brand and messaging review

  • Systems and data check for gaps in CRM, analytics and lead flow

  • Content and channel review to see what to pause and what to prioritise

  • Light competitor scan to place your position

Deliverables

  • Priority Roadmap Document

  • 90-minute results session

  • Implementation Guidance

Price: £2,400 (fixed)

Modules

  1. Core Foundations

Brand Messaging Framework

Build the strategic brand messaging system everything depends on.

Outcome: Strategic messaging system to anchor all content and supplier briefs
What’s included: brand tone, value, proof, language and architecture.
Price: £3,250 to £4,000

Customer Clarity & ICPs

Outcome: actionable audience segmentation with insight into pain points, triggers and objections.
What’s included: ICPs, personas, objections and activation-ready notes.
Price: £1,500 to £2,500

Bundle price: Foundations (Messaging + ICPs) – £4,500

2. Systems & Infrastructure

Website Messaging Audit

Outcome: fix misalignment and inconsistent messaging and review weak conversion tactics on your core pages.
What’s included: page-by-page fix list and recommendations.
Price: £1,250 to £1,800

CRM & Data Clean-up

Outcome: clean, structured CRM tagging so no leads fall through.
What’s included: segmentation, tagging, list structure.
Price: £1,750 to £2,750

Strategic SEO Briefing

Outcome: an SEO plan aligned to your ICPs and messaging.
What’s included: strategy, hand-off, supplier guidance.
Price: £1,300 fixed

3. Build Your Engine

Content Strategy & Calendar

Outcome: messaging-led plan with a structured, usable content calendar.
What’s included: channel alignment, format guidance, calendar template.
Price: £3,250 to £4,750

Channel Strategy & Prioritisation

Outcome: identify best-fit platforms for your audience and team bandwidth.
What’s included: analysis, channel selection, rollout guidance.
Price: £1,500 to £2,500

Bundle price: Content & Channel Strategy – £3,500

Lead Funnel Mapping

Outcome: blueprint of your funnel.
What’s included: funnel map, CTA logic, content architecture.
Price: £1,500 to £2,500

Email Nurture Flow & Design

Outcome: one or two nurture sequences such as post-download or onboarding.
What’s included: flows and optional copy briefs.
Price: £1,750 to £2,000

Smarter Ops & Insights

Measurement & Reporting

Outcome: define, measure and automate the marketing metrics that matter.
What’s included: dashboard setup, reporting structure, metric mapping.
Price: £1,250 to £2,500+

AI & Operational Efficiency Strategy

Outcome: identify where AI and smart tools can save time and improve outputs.
What’s included: audit, recommendations, briefing.
Price: £1,000 to £2,000+

Add-Ons & Custom Work

Workshops & Strategy Days

Bring your team, suppliers or colleagues together for an interactive strategy session. Full day and half day sessions depending on your needs

Supplier Coordination

To execute on your newfound strategy we can help you brief and coordinate suppliers to implement changes.

Project Retainers

Have a large marketing project to deliver but don’t have bandwidth? We’ll jump in to work with your team to get it done.

FAQs

  • Diagnosis of your marketing across messaging, systems, channels and numbers. You receive a Priority Roadmap document, a 90-minute results session, and Implementation Guidance

  • No. Diagnosis happens once in the Marketing Audit. Modules are optional delivery to implement the agreed fixes.

  • Yes, and they save you money. Bundles are available where shared insight reduces duplicate work and is on the price list.

  • Yes. Our retainers are linked to projects with a start and end date and costed accordingly. Anywhere from one month and up.

  • We understand that urgency and cashflow are real. We can phase scope, delivery and payments according to what makes the most sense.