About
I run Thought Rebel, a UK-based marketing consultancy for service-led businesses that need clearer direction and faster traction. The work is straightforward: diagnose what’s stuck, fix what matters, then leave you with a plan your team can run with.
My background started with a degree in Journalism and Media Studies, then several years in advertising. It taught me how brands earn attention and trust, but I was always more interested in the decisions behind the work, not just the campaigns.
I moved into consulting so I could sit closer to strategy, customer understanding and commercial priorities. I’ve worked across sectors, including time as a CMO inside a tech start-up, so I’m comfortable with both the thinking and the operational reality of getting marketing delivered.
Thought Rebel is not an agency. Most engagements start with a Marketing Audit, a focused diagnostic that shows what’s working, what’s misaligned and what to prioritise next. From there, you can use the findings independently or bring me in for defined projects, workshops or fixed-term support with clear deliverables and transparent pricing.
I work alongside in-house teams and suppliers, as a peer. Collaborative, no jargon, no takeover. Just clear feedback, solid structure and decisions you can act on.
If that sounds useful, take the free Marketing Assessment, book an Audit or set up a chat (virtual or in person). If you’d rather keep things light, connect on Linkedin or sign up for occasional email updates -they’re only sent when I feel they will be useful - our mailboxes are full enough already.
(most people call me Peggy)
Natacha Cunningham
“We called Natacha our ‘Marketing Therapist.”
‘“As designers, we often see businesses struggle to connect with their audiences and speak their language. She created a supportive space to reflect on who we truly are and view our business from the customer's perspective. Thanks to her, we now have invaluable documents that we refer to regularly for inspiration and to stay focused on our goals”