Services & Pricing

Clear, modular fees. Start with the Marketing Audit, then book only what you need.

  • We usually start with a Marketing Audit. From there you pick the modules that match your gaps and timing.

  • Brand Messaging Framework
    Build the strategic messaging system your team and suppliers can use.

    Customer Clarity & ICPs
    Define best-fit customers and map pains, triggers and objections.

  • Website Messaging Audit
    Fix misalignment and weak conversion on your core pages. Includes a page-by-page fix list.

    CRM & Data Clean-up
    Clean, reliable structure, tagging and segmentation so leads do not slip through.

    Strategic SEO Briefing
    An SEO plan aligned to your ICPs and messaging, ready for supplier hand-off.

  • Content Strategy & Calendar
    A messaging-led plan and a usable calendar.

    Channel Strategy & Prioritisation
    Prioritise the platforms/ social media channels that have the most engagement and impact .

    Lead Funnel Mapping
    Blueprint what to build and where, with clear CTA logic.

    Email Nurture Flow Design
    One or two sequences such as onboarding or reactivation.

  • Measurement & Reporting Setup
    Define the metrics that matter and build a usable dashboard.

    AI & Operational Efficiency Strategy
    Identify where AI or automation can save time and improve output.

  • Workshops and strategy days. Supplier coordination. Short project based retainers for executing any targeted work within a specific timeframe.

Two individuals working with laptops and documents on a wooden table, discussing and taking notes.

Marketing Audit

A focused review across messaging, systems, channels and numbers. You leave with a priority plan and clear next steps. See what’s working, what’s misaligned, and what to fix first.

What’s Included

  • Brand and messaging review

  • Systems and data check for gaps in CRM, analytics and lead flow

  • Content and channel review to see what to pause and what to prioritise

  • Light competitor scan to place your position

Deliverables

  • Priority Roadmap Document

  • 90-minute results session

  • Implementation Guidance

Price: from £2,400

Modules

  1. Core Foundations

Brand Messaging Framework

Build the strategic brand messaging system everything depends on.

Outcome: Strategic messaging system to anchor all content and supplier briefs
What’s included: brand tone, value, proof, language and architecture.
Price: from £3,500 (depending on company size and number of channels)

Customer Clarity & ICPs

Outcome: actionable audience segmentation with insight into pain points, triggers and objections.
What’s included: ICPs, personas, objections and activation-ready notes.
Price: from £2,500

2. Systems & Infrastructure

Website Messaging Audit

Outcome: fix misalignment and inconsistent messaging and review weak conversion tactics on your core pages.
What’s included: page-by-page fix list and recommendations.
Price: from £1,800

CRM & Data Clean-up

Outcome: clean, structured CRM tagging so no leads fall through.
What’s included: segmentation, tagging, list structure.
Price: from £1,750

Strategic SEO Briefing

Outcome: an SEO brief built to align with your ICPs and messaging together with SEO supplier briefing session.
What’s included: strategy, hand-off, supplier guidance.
Price: from £1,300

3. Build Your Engine

Content Strategy & Calendar

Outcome: messaging-led plan with a structured, usable content calendar.
What’s included: channel alignment, format guidance, calendar template.
Price: from £3,250

Channel Strategy & Prioritisation

Outcome: identify best-fit platforms for your audience and team bandwidth.
What’s included: analysis, channel selection, rollout guidance.
Price: from £1,750

Lead Funnel Mapping

Outcome: blueprint of your funnel.
What’s included: funnel map, CTA logic, content architecture.
Price: from £2,500

Email Nurture Flow & Design

Outcome: one or two nurture sequences such as post-download or onboarding.
What’s included: flows and optional copy briefs.
Price: from £1,750

Smarter Ops & Insights

Measurement & Reporting

Outcome: define, measure and automate the marketing metrics that matter.
What’s included: dashboard setup, reporting structure, metric mapping.
Price: from £2,500

AI & Operational Efficiency Strategy

Outcome: identify where AI and smart tools can save time and improve outputs. Research what options best integrate with your current company tool ecosystem.
What’s included: research, framework recommendations, briefing.
Price: from £2,500+

Add-Ons & Custom Work

Workshops & Strategy Days

Structured, interactive sessions to align teams, suppliers or stakeholders around clear decisions and next steps. Every session includes pre-work, facilitation and a post workshop report. Half-day and full-day formats available.
From £2,200. Venue and travel are quoted separately if required.

Strategic Marketing Expertise

Short-notice strategic input booked by the day (or hour) for standalone help and fast decisions.

From £1,100/day for ad hoc days.

Fixed Term Consulting

Senior marketing support for a defined period, with clear outcomes and a finish line.
Commonly 1–3 months, 2–3 days a week, scoped around a specific delivery goal.
Pricing is based on cadence and scope, from £850/day.

FAQs

  • Diagnosis of your marketing across messaging, systems, channels and numbers. You receive a Priority Roadmap document, a 90-minute results session, and Implementation Guidance

  • No. Diagnosis happens once in the Marketing Audit. Modules are optional delivery to implement the agreed fixes.

  • Yes, and they save you money. Bundles are available where shared insight reduces duplicate work.

  • Yes. Our retainers are fixed short term contracts. They are linked to projects with specified deliverables with a start and end date.

  • We understand that urgency and cashflow are real. We can phase scope, delivery and payments according to what makes the most sense.